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February 9, 2012 - SEATTLE Current Issue >
Home > Goody bag FAQ

Goody bag FAQ

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Filed under: ParentMap Events

Thinking about signing up for the "goody bag" option as you register for an event? Here are a few frequently asked questions, answered!

What type of bags are the goody bags?
All of our bags are cloth, reusable “grocery” bags that the parents can use to collect information at all of the vendor booths. These bags are meant to be reused for groceries or just general hauling of everyday items. The bags are tan colored, with a brown ParentMap logo on the side.

How many bags -- and how many attendees -- can we expect at each of the events?

Event Date Est. # booths Est. attendance - individuals Est. # of families # of goody bags
(max. amount)
Education Extravaganza October 11, 2011 80 500-800 300-400 400
Preschool Preview - West/Sound Seattle January 7, 2012 40 300 150 200
Preschool Preview - North Seattle/Shoreline January 10, 2012 50 300 150 200
Preschool Preview - Eastside January 12, 2012 65 800 300 400
CampFair February 4, 2012 100
1200 400 500
North Seattle/Shoreline CampFair March 2012 TBD
TBD
TBD

TBD

South Sound Summer CampFair April 2012 TBD
TBD
TBD TBD
The BabyMap Event May 2012 TBD
TBD
TBD TBD

 

What type of materials can I provide for the goody bag?
ONE of the following:
- Marketing paper (flyer, brochure, postcard, etc.); must be limited to one piece of paper (no booklets or brochures that have multiple sheets)
- Small Marketing Swag (i.e. key chain, pencil/pen, magnet, etc.)
- Promotional item (coupon, advertisement for an event, special discounts, etc.)

Who will receive the goody bags?
All families attending the event will receive a bag. ParentMap strives to provide enough bags to distribute to all families. Families can receive more than one bag if they request it. However, it is impossible to gauge exactly how many families will attend the event, so the number of bags may not exactly equal the number of families.

When do I need to submit my materials?

Event Event date Deadline for submitting materials
Education Extravaganza
October 11, 2011 October 3, 2011
Preschool Preview - West/South Seattle January 7, 2012 January 2, 2012
Preschool Preview - North Seattle/Shoreline January 10, 2012 January 2, 2012
Preschool Preview - Eastside January 12, 2012 January 2, 2012
CampFair February 4, 2012 January 30, 2012
North Seattle/Shoreline CampFair
March 2012 TBD
South Sound Summer CampFair
April 2012 TBD
The BabyMap Event
May 2012 TBD

Where do I submit my materials?
You can send or hand deliver the materials anytime before the submittal deadline (see chart above). Please send/deliver to:

Alayne Sulkin/ParentMap
7683 S.E. 27th St. #124
Mercer Island, WA 98040
Attn: (Place Event name here) Goody Bags

What does the goody bag fee cover?
The goody bag fee is the price of additional marketing exposure for your organization. The goody bag fee ($150) helps cover the cost of the bags themselves, the labor to coordinate the bag items and to stuff the bags, and the additional time and labor to deliver and distribute the bags to the event.

How does the event program relate to the goody bags?
The event program will be handed out to all families at the event. The program includes all vendors who are in attendance at the event regardless of whether they have chosen to be a goody bag participant. The goody bags are only stuffed with vendor materials from those who have chosen the goody bag option on the event registration form.

If you have further questions, please feel free to contact Kimberly McDonald at kimberly@parentmap.com.

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