ParentMap readers collectively spend $4 billion each year raising 283,000 Puget Sound kids.

 

AVERAGE INCOME....		$101,900 National average of parenting publication readers is $81,400. ParentMap readers’ income is 25% higher than other parenting magazines. $165,000 and $250,000 on
GENDER....................		91% female; 9% male
AVERAGE AGE...........		39   (85% are between 25 and 44.)
EDUCATION..............		84% are college graduates; 30% have post-graduate degrees.
HOME OWNERSHIP..		85% own their own homes.2008–2009
FAMILY DATA...........		64% have children younger than the age of 5; 23% have children older than 10.
NO. OF CHILDREN.....		41% have one child; 43% have two children;  13% have three or more children.
AGES.........................		29%  Younger than 2 40%  2-4     35%  5-9 11%  10-12 12%  13-older U

ParentMap readers are hard to reach through other media:

• 76% listen to the radio less than one hour per day. 
• 75% watch less then three hours of TV per day.
• 51% have no exposure to daily newspapers.
• 38% read a quarter or less of the direct mail that comes to their house.

The average family will spend between $165,000 and $250,000 on raising a child from birth to age 18.

Professionally -done publication with quality features and nice size to catch readers' attention.
--- Allen Rickert, Owner, Top Ten Toys, Seattle